Lead distribution with ping/post, caps and returns
Collect leads through hosted forms or the API, validate and de-duplicate them, then sell them to buyers by auction, priority or round robin, with caps, schedules and a returns workflow.
Capabilities
Everything included
Shipped and available today, in every plan unless the pricing page says otherwise.
Verticals and fields
Field schemas per vertical with validation, PII marking and consent fields.
Hosted forms and public intake
Embeddable forms with consent text, honeypot protection, origin allow-lists and rate limits, or submit through the API.
Ping/post to buyers
Ping buyers with the non-PII fields, take their bids, post the full lead to the winner.
Auction, priority or round robin
Sell exclusively or to several buyers, with bid floors and ceilings.
Buyer caps and schedules
Caps and schedules per buyer campaign, with filters on any field.
De-duplication
Reject a lead already sold within the vertical's window, by email or any field.
Returns
Buyers return leads with a reason inside the return window; payouts and billing follow.
Supplier terms
Pay suppliers a share or a fixed amount per sold lead, through the same payouts as offers.
How it works
Up and running in three steps
Define the vertical
Fields, consent and the selling mode.
Connect buyers
Ping and post URLs with field mapping and response rules.
Open supply
Hosted forms or the API for suppliers.
Questions
Do buyers get a portal?
Buyers are advertisers in Metrixed and see their sales, returns and invoices in the advertiser portal.
Is PII sent in the ping?
Only fields you mark for the ping are sent; PII fields go in the post to the winning buyer.
See Metrixed on your own traffic
Tell us what you run today. We will show you the same workflow in Metrixed, and set up a 14-day trial if it fits.
Monthly billing No setup fee Fraud prevention in every plan